by Heart-Led Marketing Coach | Jun 11, 2025 | Authenticity, Self Worth
If you’re not a marketer, branding can be a bit of a minefield. It can leave you wondering: Do I need to sound more confident? Should I look more polished? Will people take me seriously if I share this? How do I stand out without selling out? These kinds of...
by Heart-Led Marketing Coach | Jun 4, 2025 | Authenticity, Communication
There’s a lot of noise out there about how to market your business.“Do this.” “Post that.” “Use this hook.” “Say it like this or you won’t convert.” It’s exhausting and it’s overwhelming and for many of us — especially the soul-led entrepreneurs, coaches, and...
by Heart-Led Marketing Coach | May 28, 2025 | Authenticity, Communication
I started my marketing career over 25 years ago, having graduated with a degree in Public Relations. At that time, the world wide web was in its infancy and social media didn’t exist, so there weren’t the different branches of digital marketing like we know...
by Heart-Led Marketing Coach | Sep 23, 2024 | Value
I was thinking the other day about the meaning of value and how it really means different things to different people, depending on the context.For instance, my son lift-shares with his mate to school (20 min drive). Out of 10 trips, I give his friend a lift 3 times...
by Heart-Led Marketing Coach | Sep 20, 2024 | Communication, Self Worth, Value
In business, especially in service-based industries like coaching or consulting, many of us tend to be humble, and rather than actively speak out about what we do and the difference we’re making (communicating your value), we shy away from it and tend to let our...